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Just stupid


I really hate to use the word stupid to describe a campaign’s online efforts. It make me feel bad because I want to encourage political campaigns to do more online, and telling them they have done something astoundingly dumb would generally dissuade them from trying something else.

In Richard Pombo’s case, that may be a good thing.

Down at the bottom is this great big button that says, “Pombo’s Blog” (using a graphic design that is strangely familiar, but I can’t quite put a finger on where it was lifted from). Clicking on that button, at least in theory, should take you to the campaign blog. But it doesn’t. Instead, it gives you this:

This blog is protected, to view it you must log in.

If you don’t have a WordPress.com account, you can get one in seconds.

Now, I can understand making you register in order to comment. In fact, I highly encourage it. What I can’t understand, however, is making you register to read it. That’s just stupid.



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Written by Michael Turk